# Outshinery

> Outshinery produces photorealistic 3D product imagery for wine, beer, spirits, RTD, cider, and cannabis/wellness brands using Hollywood-grade CGI, with no cameras or physical samples required.

## Products

- [Outshinery Studio](https://outshinery.com/studio): Premium, human-led 3D production service handling complex packaging, specialty finishes, custom scenes, and enterprise volume. Subscription and a la carte pricing via Shine Credits.
- [Outshinery Lite](https://lite.outshinery.com): Automated self-serve bottle shot generator for wine, cider, beer, and bottled RTD. Upload a label, select bottle shape and closure, receive a photorealistic transparent PNG in under one hour. 375ml, 750ml, and magnum wine sizes including specialty shapes (port, icewine, Burgundy, Bordeaux), plus beer bottles from 330ml to 750ml. Over 15,000,000 unique bottle configurations. $29 per image, $23 per image after 10 orders. Pay-per-order, no subscription required.
- [Enterprise](https://outshinery.com/enterprise): Premium tier for high-volume brands with dedicated account manager, priority service, custom imagery, and advantageous pricing.

## Services

- [Product Shots](https://outshinery.com/product-shots): Photorealistic product images created digitally from label files and packaging specs. No physical samples needed. First proof in 3 to 5 business days from a complete brief; revisions in 1 to 2 business days.
- [Pre-Designed Imagery](https://outshinery.com/pre-designed-imagery): Curated lifestyle, portfolio, beauty shot, and recipe pairing scenes where your product is integrated into pre-designed settings.
- [Custom Made Content](https://outshinery.com/custom-made-content): Tailored visuals including product videos, box and shipper sets, POS retail displays, and campaign-specific imagery.
- [Wine Bottle Shots](https://outshinery.com/wine-bottle-shots): Specialized wine bottle photography service showcasing foil stamping, embossing, label textures, and glass reflections with photorealistic 3D rendering.
- [Wine Label Design Visualization](https://outshinery.com/wine-label-design): Preview and perfect wine label designs on photorealistic 3D bottle renders before printing.
- [Bottle Photography](https://outshinery.com/bottle-photography): General bottle photography service for all beverage types using 3D technology instead of traditional photoshoots.

## Industries

- [Wine](https://outshinery.com/wine): Visual content services for wineries and wine brands, including product shots, lifestyle images, beauty shots, portfolio images, recipe pairings, and POS displays.
- [Beer](https://outshinery.com/beer): Photography and visual content for breweries and craft beer brands across bottles, cans, growlers, and kegs.
- [Spirits & Cocktails](https://outshinery.com/spirits): Product photography for distilleries, liquor companies, and cocktail brands.
- [RTD & Cider](https://outshinery.com/rtd-cider): Visuals for ready-to-drink, better-for-you beverages, and cider brands across cans, bottles, and cartons.
- [Cannabis & Wellness](https://outshinery.com/cannabis-wellness): Product imagery for cannabis and wellness brands including jars, pouches, tincture bottles, and wellness products.
- [Other Industries](https://outshinery.com/other-industries): Visual content for CPG brands outside core beverage categories.

## Comparisons

- [Outshinery vs. Product Photography](https://outshinery.com/vs/product-photography): How Outshinery's 3D rendering compares to traditional product photography, which typically costs $100-300 per image plus production costs, on cost, speed, consistency, and flexibility.
- [Outshinery vs. 3D Agencies](https://outshinery.com/vs/3d-agency): Why a beverage-specialized 3D service outperforms generalist 3D agencies on industry knowledge, turnaround, and pricing.
- [Outshinery vs. DIY](https://outshinery.com/vs/diy): The case for professional 3D renders over in-house photography attempts, covering equipment costs, consistency, and time savings.

## About

- [About Us](https://outshinery.com/about-us): Company story, team of 13 members, founding in 2016 by Laurie Millotte, and approach to beverage product imagery.
- [Mission](https://outshinery.com/mission): Outshinery's social mission including 2% of profits donated to WaterAid Canada for clean water access.
- [Reviews](https://outshinery.com/reviews): 70+ five-star Google reviews (5-star average across 80+ published testimonials) from wineries, breweries, distilleries, and design agencies.
- [Customer Spotlights](https://outshinery.com/customer-spotlights): Case studies including King Family Vineyards (4x sales increase), Tank Garage Winery (25+ annual releases), and Heard Creative (retail display renderings).
- [Showcase](https://outshinery.com/showcase): Portfolio gallery of 3D product photography across wine, beer, spirits, RTD, cider, and cannabis industries.

## Pricing

- [Pricing](https://outshinery.com/pricing): Six subscription tiers (Annual 25/50/100 and Monthly 2/4/8 Shine Credits, from $95 to $119 per Shine Credit depending on plan), plus one-at-a-time purchasing at $129 USD per Shine Credit and custom Enterprise pricing. Includes 12 FAQ answers about pricing.
- [Find Your Plan](https://outshinery.com/find-your-plan): Interactive quiz to match brands with the right Shine Credit package based on product count and imagery needs.

## Resources

- [The State of Wine Product Imagery 2026](https://outshinery.com/articles/state-of-wine-product-imagery-2026): Outshinery's original research on 189 wine storefronts and 11,111 wines, measured September 4, 2026 through the Commerce7 storefront API. Seven findings with method and 95% confidence intervals: 74% of storefronts carry product images in mismatched proportions, 82% of listings have exactly one photo, the most expensive wine gets no more images than the cheapest, and about one checkable listing in eleven shows a different vintage from its title.
- [All Articles](https://outshinery.com/all-the-articles): Blog covering wine marketing, beverage branding, e-commerce imagery, packaging trends, and visual content strategy.
- [Guides](https://outshinery.com/guides): Educational content including Wine Packaging 101, Glassware Guide, Drink Name Dictionary, DTC E-Commerce Image Mastery, and Wine Buyer Psychology white paper.
- [Answers](https://outshinery.com/answers): Help center and frequently asked questions about Outshinery services and processes.
- [Webinar Replays](https://outshinery.com/replay/boost-your-marketing-game-with-faster-smarter-content-creation): Library of 17 recorded webinars on wine marketing, branding, e-commerce, packaging, and visual content strategy.
- [Label Guidelines](https://outshinery.com/guides/toolkit/label-guidelines): Technical specifications for preparing label artwork files for optimal 3D rendering results.

## Key Facts

- Founded in 2016 by Laurie Millotte (Founder & Chief Amazement Officer)
- Headquarters: Vancouver, BC, Canada
- Canadian company operating in USD
- Women-owned creative-tech company
- Team of 13 people
- Trusted by over 2,000 brands worldwide
- 70+ five-star Google reviews (5-star average across 80+ published testimonials)
- Serves wine, beer, spirits, RTD, cider, cannabis/wellness, and CPG brands
- Clients in US, Canada, Australia, and UK
- Uses Hollywood-grade CGI (no cameras, no physical samples required)
- Each product is built as a verified digital twin from label files and packaging specs
- Imagery can be ready before the product is bottled, useful for pre-sales, distributor listings, and label approval
- Studio: human-led 3D production by a trained team, for complex packaging and custom scenes
- Lite: automated self-serve bottle shots for wine, cider, beer, and bottled RTD, delivered in under 1 hour at $29/image, with over 15,000,000 unique bottle configurations
- Shine Credits: the currency for Outshinery Studio services (Lite is pay-per-order)
- Clients report up to 4x sales increase from improved product imagery (King Family Vineyards)
- Customers report a 60% reduction in content production time
- 2% of profits donated to WaterAid Canada

## Entity

Outshinery is the same organization as the entities at these profiles (sameAs):

- Wikidata (Outshinery): https://www.wikidata.org/wiki/Q138947239
- Wikidata (Laurie Millotte, founder): https://www.wikidata.org/wiki/Q138947439
- LinkedIn: https://www.linkedin.com/company/outshinery
- LinkedIn (Outshinery Lite showcase): https://www.linkedin.com/showcase/108864008/
- Instagram: https://www.instagram.com/outshinery
- Facebook: https://www.facebook.com/outshinery
- YouTube: https://www.youtube.com/@outshinery
- X (Twitter): https://twitter.com/outshinery
- Pinterest: https://www.pinterest.com/outshinery/
- Google Business Profile: https://www.google.com/maps?cid=7933302061039824544

## Contact

- [Contact Page](https://outshinery.com/contact-us): Contact form, phone, email, and scheduling options.
- Website: https://outshinery.com
- Lite product: https://lite.outshinery.com (AI site guide: https://lite.outshinery.com/llms.txt)
- Email: info@outshinery.com
- Phone: +1-844-774-4637